Toshiki Kobayashi
Planning Team Manager, Planning and Management Division
■Work history
After working in brand apparel sales and store management for the Paris and Milano collections, spent about 10 years mainly working in business planning and marketing at a sports gear manufacturer.
He joined our association in March 2020 because he was interested in the richness of Nagasaki City's tourism resources and the promotion of tourism area development through marketing from a management perspective.
*Secondment to HUMANS Co., Ltd. from February 6, 2
■Main current roles
After being in charge of the MICE business, he was assigned to the Planning Department (currently the Corporate Planning Department) from 2021.
Currently in charge of developing DMO business plans and implementation plans, tourism town development business management, brand strategy, and marketing.
■What we want to aim for at DMO
We aim to co-create Nagasaki City, which is a treasure trove of tourism resources (things and things) and whose people are the most attractive, with the local community, to develop it into a world-class tourism brand city, and to earn sustainable income. Establishing it as a tourist destination