April 2023 Monthly Report-11

April 2023 Monthly Report

2023.12.11 update

"DMO NAGASAKI MONTHLY REPORT" is released to inform you about the current state of tourism in Nagasaki. Based on the movement information data and search data of Yahoo Data Solution DS.INSIGHT, you can check the trends and interests of visitors to Nagasaki City.

Explanation video

Overview

1. Movement information data
・The number of visitors to Nagasaki City from outside the prefecture was 151,130, 97% compared to the previous month and 94% compared to the same month last year.
・By day, the 4th (Saturday), the middle day of the three-day weekend, had the highest number of people, with 7,360 people.
・Compared to the same month last year by block, sales were below the previous year in all blocks: 98% in Hokkaido/Tohoku, 90% in Kanto, 96% in Hokuriku-Shinetsu/Chubu, 83% in Kinki, 90% in Chugoku/Shikoku, and 98% in Kyushu/Okinawa. Among the three cities, 3% were in Tokyo, 96% in Osaka, and 79% in Fukuoka.

    
2. Search volume for “Nagasaki tourism”
・In January 2023, the search volume for "Nagasaki sightseeing" was 11 people, 22,100% compared to the previous month and 101% compared to the same month last year. 
・Also, compared to the same month in 2019, it was 85%, and has not returned to the pre-coronavirus level.
- Compared to the same month last year in the three major cities, Tokyo was 3%, Osaka Prefecture 91%, and Fukuoka Prefecture 86%, all below the previous year.
*Comparison data for the same month of the previous year for the three major cities can be checked from [Search data] search volume by prefecture for the topic "Nagasaki tourism".

*There are 9 images. Please scroll horizontally using the → button on the image to view it.

Number of visitors from outside the prefecture (accumulated by block)

Using travel behavior data, we compile the number of visitors to Nagasaki City from outside Nagasaki Prefecture by regional block and display monthly trends.

 

Trend in monthly topic volume

Using search data, we will compare the number of monthly searches for "Nagasaki tourism" and unravel "interest" in Nagasaki City.

Reference document

Event schedule

 

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