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tourism marketing report

This is a list of tourism marketing reports that can be used by city businesses.
You can view the "Monthly Report" published every month and various marketing research results.

News

    • 2025.05.15
    • NEW

    [Association members only] Quarterly report on trends of foreign visitors to Japan (October-December 2024 report) has been released
    • 2025.05.13

    [For Association members only] 2024 Nagasaki City foreign tourist visitor analysis (movement and distribution data) has been released
    • 2025.04.03

    “DMO NAGASAKI Monthly Report” April 2025 issue has been released.
    • 2025.03.05

    “DMO NAGASAKI Monthly Report” April 2025 issue has been released.
    • 2025.02.06

    “DMO NAGASAKI Monthly Report” April 2025 issue has been released.
See more

This month's report

June 2025

SUMMARY
Overview
The number of visitors in March 2025 was 3% higher than the same month last year, and by block, all blocks exceeded the same month last year. The number of searches for "Nagasaki sightseeing" decreased (110%) compared to the same month last year.
Total number of visitors from outside the prefecture
Year-on-year110%
1. Movement information data
The number of visitors to Nagasaki City from outside the prefecture was 179,480, 108% higher than the previous month and 110% higher than the same month last year.
-By day, the highest number of cases was 22 on the 7,590nd (Sat).
・All blocks saw increases compared to the same month last year, with Hokkaido and Tohoku at 118%, Kanto at 116%, Hokuriku and Chubu at 137%, Kinki at 113%, Chugoku and Shikoku at 118%, and Kyushu at 103%.
· The three major cities also saw increases from the same month last year, with Tokyo at 3%, Osaka at 115%, and Fukuoka at 118%.

2. Search Volume
- The search volume for "Nagasaki tourism" in March 2025 was 3 people, an increase (26,500%) from the previous month, but a decrease (118%) from the same month last year.
・Compared to the same month last year in the three major cities, only Tokyo saw an increase, at 3%, Osaka 105%, and Fukuoka 97%.
View this month's report in detail

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