FY2023 | Construction and operation of "Nagasaki Meals," a website that showcases how to enjoy food unique to Nagasaki
With the aim of encouraging visitors to explore the area and increasing their spending on food and beverages, we are strengthening the provision of information on gourmet food unique to Nagasaki City and improving search convenience, while also carrying out renovations and operations to make operation and management more efficient.
Overview of initiatives and results
We have created four special pages to convey the appeal of Nagasaki cuisine.
1. "Mood-opening gourmet food with spectacular views" (4 restaurants)
② "Nagasaki chefs creating exquisite cuisine" (5 restaurants)
3. "Delicious fish restaurants that are highly rated by word of mouth" (5 stores)
4. "Cafes you can go to with your dog" (5 stores)
Initiative results
Through the production and publication of the four feature articles, we were able to introduce food, which can be considered the main content during travel, from various angles. In particular, the article "Delicious fish restaurants rumored by word of mouth" published in January was the most viewed article, even considering the publication period, and it is believed that the timing of its publication, both in terms of target and season, with the Lantern Festival approaching, was successful.
Going forward, we will continue to publish articles based on needs and market-in ideas.