FY5 | Promotion of Tourism (Wide-area Collaboration and Traditional Chinese Business)

August Meat Sukky Meganebashi store, Nagasaki Haikara-san, Nagasaki Kenban, Torifuku, Island Lumina, Gunkanjima Museum and Experience Tour
　　　　We polished the product and conducted a monitor tour by a Taiwanese writer.

December: Sales pages have been set up on the Play Nagasaki multilingual website (Traditional Chinese) for the following five products.
　　　　・Island Lumina (currently closed)
　　　　・Gunkanjima Concierge
　　　　・Kimono Hoppen
　　　　Nagasaki inspection number
　　　　・Ikeshima Coal Mine Tour

　　　　Additionally, articles were published on "Rakuchiku! Japan" to disseminate information and improve sales channels.

January: Delivered retargeting ads using user data from "Rakuchikou! Japan."

We set our own promotion KPIs as the number of article views for "Rakuchikou! Japan", as well as the number of ad impressions and clicks, and we were able to achieve all of these significantly. We believe that we were able to appeal to experience content that piqued interest in Nagasaki at the pre-trip stage.
In the future, in order to further expand consumption by utilizing the "Multilingual Play Nagasaki" site, we believe it will be necessary to not only increase awareness of the site, but also to consider methods of communicating information during the trip that will encourage visitors to extend their stay.