[Event Report] Nagasaki City Tourism Master Brand Experience Event was held (2023/11/19-26)

Nagasaki City Tourism Master Brand Slogan“Beside your daily life, look at the world.”

This word expresses not only the "Waka-Dutch culture" represented by the exoticism, but also the diverse "world" deeply rooted in the lives of the citizens of Nagasaki, and the ever-evolving new "world", both old and new. It expresses a culture and worldview where various things mix and blend together.
There is a unique "Nagasaki-ness" that visitors want to know and experience, right next to the daily lives that citizens take for granted.

In creating the logo and slogan for the Nagasaki City Tourism Master Brand,
We were conscious of encompassing all of Nagasaki's special and diverse cultural charms, rather than consolidating them all together.

The future of Nagasaki surely lies "within the citizens of Nagasaki."
All this is done so that all Nagasaki citizens can come together as one towards the same goal. And for the happiness of all Nagasaki citizens.

450 years after the opening of the port, the Nagasaki City Tourism Master Brand was created to appeal to visitors with a unified image of the ever-changing and evolving world of Nagasaki.

Nagasaki City is a blessed tourist city

Nagasaki City has a great advantage as a tourist city because every Japanese person knows its place names.
However, because there are so many tourist attractions and so many things to boast about, the statue of Nagasaki has become vague and its true charm has not been conveyed.
The reality is that there are still many challenges.

そ し て,Things and things that are commonplace in our daily lives for us Nagasaki residents are said to be a big attraction for visitors.

We hope to focus on the ``world'' that exists in our casual lives, so that each of us, as citizens, can realize that it is ``charming!''
I am Nagasaki people's ``place of learning'' is where you can learn perspectives and ways of thinking.

The audio course will be published on Instagram and Spotify.
In 5, we will be working with Toshihiro Takahashi, the general editor of the magazine “Discover Japan”.
Moe Murakami, editor-in-chief of the lifestyle brand "NEXTWEEKEND", will serve as the instructor.

In Curriculum 1 taught by Mr. Takahashi,"Discover the value of your brand"The theme is how to edit the charm of Nagasaki,
In Curriculum 2, Mr. Murakami is the instructor.“Unraveling the value of a brand”With this theme, we will explore the values ​​found in the daily lives of Nagasaki citizens from multiple perspectives.