Main menu

Members-only menu

R4 year｜Attraction promotion｜Inbound-1

R4 year｜Attraction promotion (Taiwan/Hong Kong, Europe/Australia)

2023.07.31 update

In preparation for a V-shaped recovery after the relaxation of immigration restrictions, we have disseminated information for individual travelers (FIT) mainly via the website.
 

1. Promotion for Taiwan and Hong Kong

We published an article on Nagasaki City tourism information on the tourism information media for visitors to Japan, ``Rakugo! Japan,'' and also distributed advertisements within Taiwan.


 
Taiwan/Hong Kong promotion

 

2023-XNUMX. For Europe and Australia | Promotion to attract customers using the XNUMX World Swimming Championships

Taking advantage of the World Aquatics Championships to be held in July 2023, we have developed a collaborative promotion with other cities and towns targeting the European, American, and Australian markets visiting Fukuoka and Kyushu.
Dedicated website “Fukuoka Kyushu Travel Guide” (https://fukuoka-kyushu-travel.com/), we published articles on ``Dejima'', ``Champon'', and ``Gunkanjima'' as a measure to increase awareness of Nagasaki City and attract more tourists.

2-2. For Europe/Australia | Advertising distribution for Germany, etc.

We distributed a YouTube ad using a video created for Germany.
We created two types of content for distribution on SNS (omnibus (2 seconds) and short story for SNS (60 seconds)), and set a link from the page to ``Discover Nagasaki'' operated by the Nagasaki Prefectural Tourism Federation so that deeper information can be obtained. I designed the conductor.
⚫ Creation of a landing page (German release date: February 5, 2) Two types of landing pages (omnibus (20 seconds) and short story for SNS (2 seconds)) were created for distribution on SNS, and Nagasaki Prefecture tourism information was created from the page. The route was designed to allow users to obtain more in-depth information by setting a link to ``Discover Nagasaki,'' which is operated by the federation.
⚫ Landing page production (German release date: February 5, 2)
 

2-3. For Europe/Australia｜Magazine company invitation tour

In order to continue to strengthen the German market, which we have been promoting since 2019, we invited the Swiss magazine ``Schweizer Familie'' on a tour.
⚫ Publication date: Published in November 2022 11 pages in color (including articles from other prefectures)
⚫ Coverage content: Chinatown, Dejima, Meganebashi, Mt. Inasa, Dejima Wharf, ROUTE (experience)

2-4. Production of sales tools

We have created a digital pamphlet (in 3 languages: English, Korean, and traditional language) and a simple video that can be used overseas and during invitations.
⚫ Title:Greatest Nagasaki city
⚫12 pages, all color
⚫ In addition to gourmet food and experiences, model courses touring the Sotome and southern areas are posted.
 

Related page

This site uses cookies to improve convenience, analyze usage status, and deliver advertisements. When viewing the site, you must agree to the use of cookies. Detail isCookie Policy
Top of page