
Branding
2023.08.27 update
In order to increase the desire to visit Nagasaki City, we are promoting activities to appeal to visitors by sharing with citizens and businesses a unified image of Nagasaki's diverse worldview, which has been constantly changing and evolving since the port opened. .
Main efforts
- Building a tourism master brand ``Look at the world, close to your daily life'' that symbolizes universal values such as ``food,'' ``ocean,'' and ``peace,'' centering on the ``history and culture'' that Nagasaki City is proud of.
- Fostering inner branding (penetrating the brand concept and promoting understanding among citizens and businesses)
- Developing promotions using the tourism master brand